Pay Per Click (PPC), Paid Management Firm

EZB Consulting’s industry professionals will create custom cost-effective advertising campaigns, using relevant keywords to attain quantifiable benefits. Pay-per-click marketing is a way of using search engine advertising to generate clicks to your website, rather than “earning” those clicks organically.  Subsequently to maximizing your organic promotional strategies, PPC becomes the most powerful promotional tool to ensure the leads advanced your business stream. As an advertiser, you need to pay each time you get clicked on your advertisement.

The difference is our capability to bid generating best priced clicks to direct traffic to your website. We will also maintain bids only for the optimum keywords to ensure reasonable prices to capture the top position prior to high bid prices.  A pre-requisite of setting up a landing page is required to optimize conversion rate by organizing and optimizing keywords specific to your industry.

PPC (pay per click) is an online promotional model used to generate traffic to your website where a certain amount is given to the host of a website when they get a click on an advertisement. Every time your ad is clicked, sending a visitor to your website, you pay the search engine a small fee. (That’s why it’s called “pay per click.”) When your PPC campaign is well-designed and running smoothly, that fee will be trivial, because the visit is worth more to your business than what you pay for it.

EZB Consulting is well-equipped with a high-tech process and market experts to formulate ideal solutions. We understand that a unique advantage of PPC marketing is that Google (and other ad networks) don’t just reward the highest bidders for that ad space, they reward the highest-quality ads (meaning the ads that are most popular with users). Essentially, Google rewards good performance. We make better ads, yielding greater click-through rates, lowering your costs.